ANIMATE is a European consortium covering all the areas in the value chain of the project through international collaboration between Spain, Switzerland and the United Kingdom.
One of the success factors of ANIMATE is the European wide dimension, and the synergies found by the interaction between SMEs and end user organizations in each country: HI-Iberia and Institute for Biomedical Research in Lleida in Spain, eLearning Studios and Thurrock Councilin the United Kingdom and University of Geneva as the Registered Training Organization (RTO) in Switzerland.


SPAIN spain

HI-Iberia Ingeniería y Proyectos SL (Project Co-ordinator)
HI-IBERIA Ingenieria y Proyectos SL is a Software Development SME founded in 1999 and integrated into HI-IBERIA engineering group (HI-Iberia Ingeniería y Proyectos SL, Seaplace SL and Howards Ingeniería SL). The group currently accounts more than 200 professionals, of which 130 belong to HI-IBERIA, at its two offices in Madrid and Valladolid.
Due to its multidisciplinary capacity in the ICT world, HI-IBERIA offers a wide range of experience: Project Management, Software Development, Trials, Performance, Automation, Risk Management, Bid Support, Quality, Security, Cost Management, Streaming and Simulation. It has also acquired large experience in Instrumentation and Control Systems, where it has developed SeaDP for controlling and keeping the geolocation position of shipping vessels. Another significant completed project by HI-IBERIA is the development of the Mobile Streaming Platform for Orange in Spain.
In its software house, HI-IBERIA develops applications for distributed environments (banking, mobile applications, fleet management and Control Systems for telecom operators’ activities) and embedded Software for Telecommunications systems (BS), Sensor networks SW, and Communication systems for ULS TTC Galileo. It also has a partnership with Alcatel-Lucent for the development of TV Headends, Multicast Serves, DRM. HI-Iberia is highly involved in the development of mobile applications like the video streaming product (LIFEonLive), HI-Iberia also develops semantic applications and Wireless Network module (development, installation and deployment of the wireless management platform).
The R&D Department, HI-Research, is centered in the following R&D areas:

  • Mobile communications and embedded systems
  • Simulation environments
  • Security
  • e-Inclusion
  • Business models
  • OS developments

Special interest is paid to the application of the aforementioned research topics to the health sector. In particular, HI-Iberia is currently leading three AAL projects: GoldUI (AAL3),, WayFiS (AAL3),, MyGuardian (AAL4) and ANIMATE (AAL6) projects. HI-Iberia is also involved in other funded EU programs such as FP7, CIPS and ARTEMIS projects in different fields.
In the ANIMATE project, HI-IBERIA is the coordinator of the project as well as the software applications development,bringing its specific knowledge of mobile applications for elderly people from the WayFiS and GoldUI projects.Among the development tasks are the creation of the architecture based on the outputs provided by end-users’ specifications and requirements and the “navigation tasks” mainly in the semantic side (one of HI-Iberia expertise areas) with user profiling and knowledge discovery modules. HI-Iberia will also contribute to the requirements tasks, validation, dissemination and a business model plan for the project.

The Institute for Biomedical Research in Lleida (IRBLLeida), is a non-profit research organization created in 2004 as a result of a collaboration agreement between the Catalan Health Institute (ICS), Dr. Pifarré Foundation and the University of Lleida (UdL). This agreement has as objective to boost synergies between basic, clinical and epidemiological work carried out in the region of Lleida with the aim of improving clinical practice for the benefit of the entire population. Thus, IRBLL-HSM is an autonomous legal body which brings together researchers from the Faculty of Medicine of UdL, Faculty of Nursing of UdL, ArnauVilanova University Hospital (HUAV), Regional Services of the Ministry of Health-ICS Lleida, and the Hospital of Santa Maria (HSM) in aunique and single research institution. At present, IRBLL-HSM accounts for more than 300 researchers working in five major research areas in the fields of Cancer Research (clinical and molecular viewpoints), Systems Biology, Neurosciences (Neurodegeneration and Developmental Neurobiology), Ageing and Age-related diseases (diabetes, cardiovascular disease, cardiometabolic syndrome, sleep apnea, etc.), Pharmacoepidemiology and Nutrition. Since 2007, IRBLL-HSM researchers participate in different EU and interregional projects (Cost Actions, Interreg, PEOPLE-CIG, PEOPLE-NIGHT, COOPERATION-ICT, ERC Advanced Grant) and in the first semester of 2014, IRBLL-HSM will launch its first people-funded project, offering 102-year fellowships to attract international talented researchers.
The main areas are Healthy and Active Aging and Healthcare services. In addition, IRBLL-HSM is involved in different projects at National, European and International level. Researchers who will take part in ANIMATE project have between 12 and 24 years of expertise in management and clinical practice at Santa Maria-GSS Hospital. The company is in charge of geriatric and healthcare services for the entire province as well as primary and acute care. Thus, there are different environments where researchers develop their clinical practice. In 2012, they provided care to 2140 people between 50 and 65 years and to 4909 retired workers over 65 years. Animate has the opportunity to access to a wide range of potential users in our daily practice. In addition, researchers have experience in qualitative and quantitative research methodologies in the use of ICT, being partners to two European projects that involve older people, intergenerational learning and ICT.
These credentials are ideal to provide the project with more than 100 final end-users and gain good evidence for the products developed. As such IRB, will lead WP5 responsible for the analysis and evaluation of pilot trials.


The University of Geneva participates in the project with the Advanced Systems Group (ASG) which is part of the Centre of Informatics (CUI), the Institute of Services Science (ISS) and the Social and Economic Sciences Faculty. The CUI ( in an interdisciplinary research center that accounts for several research groups. It was established in the mid 1980s and has a long participation in European projects.
ASG ( was founded in 2002 by Professor Dimitri Konstantas, who leads the group now.The main research themes of ASG focus on solving problems stemming from deployment of innovative wireless network performance, new concepts related to Location Based Services and applications leading to Quality of Live improvement (led by Dr KatarzynaWac).
The ASG group has participated in many research projects and published results in many international conferences. Most relevant ongoing national and international projects in the domain of the proposal are: TraiNutri, WayFis and MyGuardian, where the QoL group has participated in co-developing a mobile service infrastructure and applications for automatic detection of behavioural traits of seniors in different contexts of daily life, including physical activity monitoring, nutritional intake, social interaction and mobility patterns. The research carried out by QoL demonstrates the feasibility of using traits of online social networking services for intergenerational support and exchange of knowledge.
Based on such extensive experience, UniGe will be the leader of WP2 for the Animate Project in identifying real life user needs, drawing user cases studies where these needs are applied as well as providing the user requirements to the development team. In addition, it leads the task inside the application development, as the security system module and the messages communication tool. Also, it is in charge of creating the first trial AR prototype and it will participate with IRBLL-HSM, in the user validation task.



Thurrock Council is a unitary authority whose responsibilities include housing, social care and, from 2013, public health. The borough is host to one of the biggest growth and regeneration programmes in the UK which will create 26,000 jobs and 18,000 new homes in coming years.
Thurrock Council’s Ageing Well programme is called Building Positive Futures, reflecting the aspirations of people as they retire and look forward to a fulfilling life in older age. The Council engages with local communities and citizens to develop hospitable and neighbourly communities that support people to age well. It also promotes the development of appropriately designed homes and services to enable older residents to remain active and healthy in older age.
Thurrock represents a potential end user base of 215,000 primary end users. In the ANIMATE Project, Thurrock will take the lead in the planning user involvement task at the beginning of the project,and throughout the project.
eLearning Studios is an SME which provides a comprehensive package of solutions to develop effective and engaging eLearning. Through a series of innovative technologies, services and experience, it works with their clients to build an online learning experience. Solutions created by eLearning Studios include mobile learning, e-learning courses, social media and social networks learning,games based learning, augmented reality, virtual reality design, 3D learning. It has excellent experience in Augmented Reality and Virtual Realty for commercial use and Research and Development.Elearning Studios market application development tool so that people can develop their own eLearning.
In ANIMATE, is the leader of the WP4,taking charge of the augmented reality learning prototype application, the credit exchange and management service and the learning network.